PRODUCT ARCHIVE

Instant Noodle Pot

Piss Knickers Big Bad Bumhole instant noodle pot

PRODUCT DESCRIPTION

Instant Noodles with a Big Bad Bumhole

A fiercely flavoured instant noodle pot promising a quick, spicy hit, complete with punchy branding, swirling noodles and the sort of heat that suggests consequences before you have even boiled the kettle.

Piss Knickers Big Bad Bumhole keeps the loud, chaotic energy of the original Bombay Bad Boy pot, but swaps the tuk-tuk and chilli bravado for farting, swearing and a considerably less dignified aftermath.

PUBLIC RESPONSE

Customer Reviews

★★★★★

“Hot, quick and surprisingly convincing. I only realised what the woman on the pot was doing after I’d started eating it.”

Barry Bumhole, Leeds

★★★★☆

“Proper instant-noodle energy, right down to the aggressive branding. The name did make lunch at work slightly awkward.”

Fanny Noodles, Bradford

★★★★★

“Tastes like something called Big Bad Bumhole ought to taste: spicy, alarming and probably best followed by staying near a toilet.”

Clive Tosspot, York

BEHIND THE LABEL

Product Breakdown

ARCHIVE ENTRY

What

Instant Noodle Pot label and lid label

When

November 2020


Origin Notes

It’s not immediately obvious when looking at a pot, but the label is distorted because it’s to fit on a truncated cone shape.

Original vs Rude Pantry Version

Original ProductRude Pantry Product
Parent Company Unilever Rude Pantry
Brand Pot Noodle Piss Knickers
Product Name Pot Noodle Piss Knickers
Variety Bombay Bad Boy Big Bad Bumhole
Dominant Theme A Tuk-Tuk carrying a chilli amidst swirling noodles. A woman farting and various Swearing
Barcode Numbers Spell 5000118203541 20 15 19 19 16 15 20 = TOSSPOT
Barcode Scans As Pot Noodle Bombay Bad Boy 90g TOSSPOT

Comparison

Full Designs

The labels before appropriate distortion was applied to the main label, so that it would fit the pot.

Development & Detail

Select any image to inspect the full-size source.

It began as “Cunt Bubble”, but I went with “Piss Knickers” so it would have the same “P” and “N” word sounds.
This was still early in the Rude Pantry range, so instead of sticking entirely with the theme, I sometimes just annotated what I was thinking.
Just having to find reference, draw and colour some knickers etc. can take a lot longer than I expected.

Notes

Photographed in the supermarket.